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Playful type for a city at play

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Ludus Festival Leeds is a biennial performing arts festival run by University of Leeds School of Performance and Cultural Industries. For its launch year of 2012 a playful festival brand was developed to tempt the city to come out and play.

The Ludus namestyle – itself a playful jigsaw of exploded parts, was scattered across Leeds in brochures, posters and banners. In partners’ print and online it gave high visibility to a major new event on the international arts festival calendar.

It even came to life in punchy animated ‘festival idents’ on venue foyer screens throughout the city.

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UPDATE

For the 2014 Ludus Festival, Andrassy Media updated the festival brand and created an exciting teaser concept to attract new audiences to festival events. Find out more....

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Andrassy Media

The Media Centre
Northumberland St
Huddersfield
HD1 1RL

Call 07973 620 636

Or email us


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